Aquiva blog
Field notes from the practice
What we're learning shipping AI-assisted software on Salesforce and the broader cloud, written by the engineers and architects doing the work.
Salesforce Agentforce: Best Practices for Effective AI Implementation
Learn best practices for Salesforce Agentforce implementation, from data hygiene to AI training, and avoid common pitfalls to optimize customer service automation
Agentforce 360: Insights, Automation, and Real-World Applications
Explore how Agentforce 360 improves workflows, automation, and ROI with new tools like Observability, Insights, and Builder to support scalable customer operations
5 Key Insights to Optimize Your Salesforce Investment With Agentforce
Generative AI is shifting from hype to hard ROI. During our recent session, Greg Wasowski, SVP of Consulting & Strategy at Aquiva Labs, and Kam Sangha, Customer Success Director at Salesforce, walked through what it takes to operationalize Agentforce responsibly and at scale. Organizations want sharper efficiency, better customer experiences, and a faster path to...
Guardrails for Generative AI: Why Variables and Filters Matter in Agentforce
Generative AI has a reliability problem. It is powerful, but unpredictable. Ask the same question twice and you may get two very different answers. In a consumer setting, that unpredictability might be tolerable. In an enterprise setting, where compliance, security, and customer trust are at stake, it becomes a liability. The stakes are real. United...
Salesforce Agentforce Pricing Update (Q3 2025): Flex Credits, Agreements, and Editions
Last Updated: Q3 2025 On May 15, Salesforce announced the major pricing revamp for Agentforce, which allows businesses of all sizes to leverage AI agents without burning their budgets. The old pricing model $2 per conversation, faced backlash for being pricey and unpredictable for small and mid-sized businesses. There were a lot of questions regarding...
Digital Labour Meets Its London Moment
London rarely hosts two Salesforce showcases in the same week, yet we recently saw the Agentforce World Tour and TrailblazerDX at ExCel in London. The message from the main stage was unequivocal. “This is the digital labour revolution,” declared Zahra Bahrololoumi, Salesforce’s UK & Ireland CEO, as she talked about Agentforce, the “agentic layer” designed to let enterprises “extend...
Turning Hospitality Data into Memorable Moments with Agentforce
This post is based on our webinar: Turning Hospitality Data into Memorable Moments with Agentforce. If you’d like to check it out, you can watch it here! In March, I checked into a hotel in San Francisco that I’ve used many times before. Same place, same brand, same loyalty number. But no one seemed to...
Agentforce 2dx: Salesforce’s Next Leap in Autonomous AI
TDX last week was an absolute blast. Being back in San Francisco, co-presenting with Salesforce, and sharing insights on Agentforce was a real highlight. Aquiva led three presentations – one on Security Review for Agentforce and two others diving into the top ten tips for getting the most out of it. The Partner Summit the...
10 Best Practices for Building with Agentforce Builder
Learn how to configure, train, and deploy AI agents with Agentforce Builder to streamline workflows. Read the best practices 2025.
Is Agentforce the New Low-Code?
Let me say this upfront: I’m already a fan of Agentforce. And that’s despite being very skeptical before Dreamforce. I was still feeling let down by Salesforce’s AI, like Einstein Copilot and all the other components that were announced with great fanfare just a year ago. Background But let’s take it step by step. As...
